About Me

Hey, I’m Jessica.

I’ve spent more than 10 years working inside the real estate industry—supporting agents, managing the work behind the scenes and seeing firsthand how marketing actually gets handled.

Or, in many cases, how it doesn’t.

Before real estate, I spent more than 20 years in the restaurant industry, much of that time bartending. It taught me how to read people, communicate clearly, think quickly and keep things moving without making them more complicated than they need to be.

That is exactly how I approach marketing.

Most real estate professionals do not need another list of ideas. They need someone who can help identify what matters, create a clear plan and follow through on the work.

That is where Founder & Frame comes in.

I help agents bring structure and intention to their marketing—from listing visibility and content planning to video, copywriting, platform support and the day-to-day execution that keeps everything moving.

Sometimes that means helping launch and sustain the visibility of a listing. Sometimes it means strengthening an agent’s brand, organizing their marketing or finally completing the projects that have been sitting on the list for too long.

The support is flexible, but the goal is always the same: to make your marketing feel clearer, more consistent and easier to manage.

No fluff. No trying to be everywhere at once. No complicated agency package.

Just thoughtful strategy, reliable support and marketing that works for your business.

Because at the end of the day, you are the brand.

I just help frame it.

  • “Jessica has taken so much stress off my plate by providing outstanding marketing support and making sure everything is done right.”

    “I have been working with Jessica for over five years.  Jessica has been so great to work with. She is reliable, organized, creative, and incredibly professional. No matter what I need, she's always responsive, thoughtful, and pays attention to every little detail. She has taken so much stress off my plate by providing outstanding marketing and support and making sure that everything is done right. Beyond her talent, Jessica is simply a wonderful person who is easy to work with and truly cares about success of those she works with. I'm so grateful for all she has done for my business and I would recommend her without hesitation to anyone who's looking for exceptional marketing support.”

    — Kim Jackson, Keller Williams Premier Realty, Stillwater, MN

  • "Our brand now has a cohesive, long-term plan in place."

    “Jessica has been instrumental in reshaping how we approach our audience. She thoroughly researches our marketing strategy and constantly evaluates it to make sure it is actively accomplishing our goals. Because of her sharp eye for strategic marketing, I truly feel our brand now has a cohesive, long-term plan in place. Jessica brings a creative flair to her work, and her efforts have been directly responsible for maximizing our listing visibility. Our marketing is truly in the best hands to make our vision visible to the world.”

    — Caryn Henriksen | Atria Real Estate Group | Keller Williams Premier Realty | Woodbury, MN

  • "Jessica has a unique ability to take a vision and turn it into something polished, purposeful, and aligned with your brand."

    "I had the pleasure of working with Jessica when I was launching Summerlyn Realty, and she was an incredible resource during those early stages of building my business. I would give her ideas, projects, and marketing tasks, and she consistently brought them to life with creativity and professionalism. Jessica has a unique ability to take a vision and turn it into something polished, purposeful, and aligned with your brand. She is thoughtful, organized, easy to collaborate with, and genuinely invested in helping your business succeed. If you're looking for someone who can help you build, refine, and elevate your brand, I highly recommend Jessica with Founder and Frame!"

“Reliable"

✳︎

"Organized"

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"Creative"

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"Incredibly Professional"

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"Pays Attention to Detail"

“Reliable" ✳︎ "Organized" ✳︎ "Creative" ✳︎ "Incredibly Professional" ✳︎ "Pays Attention to Detail"

Let’s Talk About What You Need

Schedule a complimentary discovery call to tell me about your business, your current marketing and where additional support could make things easier.

There is no obligation and no package to choose before we talk.